We’ve all heard about the rise of cryptocurrencies such as Bitcoin, Ethereum and Litecoin. The world has taken notice of their benefits and wanted to be a part of this new-age currency. But did you know that a cryptocurrency can generate increased revenue for your business? Cryptocurrency can help you to become more profitable by securing new customers in otherwise inaccessible markets, driving up sales and allowing you to reinvest profits into your company.
1. Generate Global Sales
With the rise of crypto promotion, new markets across the world will be able to employ your products and services. According to a recent New York Times article, traders in places such as Brazil, Africa and South Asia are rapidly shifting investor focus towards Bitcoin. By taking advantage of this trend and by having a cryptocurrency marketing strategy in place, your business can harness an entirely untapped source of revenue.
2. Lower Operating Cost
Cryptocurrencies are highly efficient in terms of cost for doing business transactions as compared to its fiat counterparts. To use fiat money, you need to pay fees and charges at every step of the way. On the other hand, cryptocurrencies offer significantly lower fees.
3. Optimize Marketing Budget
Traditional marketing strategies include a wide range of advertising methods to reach out to potential customers such as radio/television advertisements, social media campaigns and print advertising. However, these methods are often expensive and inefficient. A cryptocurrency is a powerful marketing tool that can be used for brand-building activities such as sponsoring top quality blogs or websites or buying ad spaces in well-known publications.
4. Reinvest Profits into Business Growth
When you trade using a cryptocurrency on an online exchange platform, you can save up to 50% of your annual operating cost. This means that you can reinvest these extra profits into your business to expand. You can get more and more clients as a result of your business results. Our site list is here.
5. Securing New Customers
One of the major advantages of cryptocurrencies is their ability for users to make cross-border payments, no matter if it is for goods or services. By obtaining a crypto on an exchange, you are able to leverage these benefits and use the currency to pay for your goods or services from anywhere in the world.
6. Asking Your Customers For Help
Your customers are interested in earning rewards, discounts and other perks on their frequent purchases with you, as well as being part of your brand campaign activities. Therefore, you can put together a great loyalty program by encouraging your customers to use cryptocurrencies to make payments. By doing so, your business will be able to score new profits and attract more customers.
7. A Good Way To Market Your Products
To conduct any cryptocurrency marketing campaign which allows you to reach out to a global audience, it is important that the cryptocurrency logo is well designed. For example, let us take the Bitcoin logo as an example. It consists of two parts – Bitcoin and the Bitcoin symbol and manual backlinks highlighted in white against a red square with rounded corners. You can tailor-make your own unique design for your cryptocurrency logo such as making it an acronym or giving different shades or colors for each word in the name of your currency.
8. Lower Your Cost of Ownership
One of the major benefits of owning a cryptocurrency is that it allows you to use it. It can be used for shopping and services that are easily accessible from anywhere in the world. It is more convenient for users compared to traditional currencies.
9. Become Part of the Future Economy
Cryptocurrencies such as Bitcoin, Ethereum and Litecoin are energizing the global economy through decentralization and giving people access to their finances without going through banks or third-parties such as PayPal or Apple Pay. By having a cryptocurrency marketing campaign in place, you will become part of the future economy by allowing your clients to make use of it.
10. Reduces Tax Burden
Due to the anonymous nature of these coins, they can be used to reduce tax burden on companies when they are traded into fiat currencies. As opposed to traditional systems where taxes are heavily enforced, cryptocurrencies offer an easy way for businesses to satisfy their tax obligations without a hassle. It is also said that cryptocurrency transactions can be easily used by companies as a legitimate means for reporting gains on investments and expenses payments. This is why professional tax advisers are of great value in ensuring that you stay on the right side of tax regulations and obligations.
Disclaimer: This article is only meant to provide information and not a recommendation to buy or sell any financial product. Please do your own research before buying or selling anything based on this write up. Author is not responsible for any investment decisions made by the reader after reading this article.
11. Paying For Services in Cryptocurrencies
With the increasing use of virtual money, more and more people are looking for convenient services which can process payments in cryptocurrencies with ease. Instead of purchasing a product or service from your business, they can directly make payments using their digital coins. You should also start accepting digital coins as a means of payment for goods and services rendered by your company. It is one of the most effective cryptocurrency marketing strategy which you can use to attract new customers.